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Ways You Can Help
A lot of research has gone into The 21st Century Environmental Revolution. It was designed as an educational tool. Much effort was made to write it in a language and format
that most would find easy and interesting to read so as to reach a large number of people and have a maximum political impact.
By promoting it, you can help make environmental change happen faster and bring about an environmental revolution.
Word of Mouth
Obviously, the easiest way to help with this book is to suggest it as reading to anyone you know. Getting bits and pieces from the media is not going to be enough. People really need to be
aware of all of the arguments. Political support will be much stronger and more effective if they do.
You can also publicize the book on any available bulletin board. There are some in shopping centers, grocery stores, condominium projects, community centers, at work, etc. Most schools,
colleges, and universities have several of them. You can stake out three or four of them and make sure that they regularly display a note about the book.
You can also try to involve any group that you belong to, environmental, political, or other. Make sure that you give people the website address so that they can find other ways to
participate and the most up-to-date information.
Online Promotion
One of today's most effective ways to advertise and promote something is the Internet. You can use every available opportunity that you have in this respect: blogs, forums, your own
website, etc. You can add comments in your MySpace and Facebook pages or on any other network of the kind. You can also make a YouTube video.
Make sure that you always provide the website address for the book (preferably use the blue link code below instead of just typing out the address) so that people are able to find more
information about it. Use a search engine to find environmental blogs, forums, discussion groups, etc. Do some of these things on a regular basis, for example, once a month. Doing it one
time only will not be enough.
An obvious means of promotion is to write a review of the book on websites, such as Amazon.com, Lulu.com, and others where the book is sold or environmental issues are discussed. It does not
have to be long but could make a lot of difference. If you are not inclined to writing, just rate it. This is very useful to readers when it comes to purchasing a book that they have not
already heard about.
Another useful approach is linking to the Waves of the Future website. Doing this makes it more visible to search engines. It is not simply typing the website address. In some cases, the
software or page that you use will create a clickable link automatically. If it does not, the correct HTML coding is:
Click inside to highlight; press CTRL+C to copy, then CTRL+V to paste it where you want.
Just type it exactly as shown above or copy (CTRL+C) and paste (CTRL+V). When you upload or send the information, a blue clickable link should display with the appropriate name.
Along the same line, the Internet now offers a multiplicity of means which you can easily use on your own web page for promotion.buttons, widgets, mini-storefronts for FaceBook and MySpace
pages, book cover pictures, etc. Codes for these will be available at the website.
The News Media
You can bring the book to the attention of the news media. Write to book-review programs on television, columnists, or environmental correspondents. Give newspapers your opinions through
their Letters to the Editor section. Anyone can do that. Many publications now accept submissions via email.
Best Places to Buy the Book
Royalties to authors can vary hugely depending on where you purchase a book. The most up-to-date information in this respect is at Buy the
Book.
Governments and Corporations
Governments and corporations may be able to help. This is a major project that would benefit society as a whole. Countries may want to participate or support this in one way or another.
Supporting the environment has become excellent public relations (PR) for corporations. Here is a chance for them to do something significant. Suggest it to your employer. The website will provide information on how they can help. Suggestions are also welcome.
Green businesses would hugely profit from the ETS. Supporting this book is probably one of the best investments they could ever make to increase their markets as well as speed up the
development of the entire sector. Suggest it to them.
The E-Book Project
The most obvious way to get involved for governments, corporations, and well-off individuals is to participate in the E-Book
Project.
Reading Lists
You can add the book to online reading lists that you know of or inform me about them. You can write to people hosting their own recommended lists and suggest that it be added to them. Some
are very popular and would provide a huge amount of publicity for the book.
You
Obviously, you are the key to all of this. If you assume that somebody else will do it, the environmental revolution could be dead before it even starts.
